Task 2.1 (Production Company Background)

The production company is responsible for both the development and physical production of new media, performing arts, film, radio or television program.

Therefore the logo's of these companies are normally significantly noticeable at the start or end of a production. As the film industry develops, so do the logo's of production companies.

Columbia Pictrues was founded in 1920 by Jack and Harry Cohn and Joe Brandt. They were bought out by Sony in 1989, at the time it was a growing trend for Japanese companies to buy American firms.

Before the purchase their logo was:



After the purchase, Sony re-named the company "Columbia Tri-Star" and a new logo was developed to reflect this:



Walt Disney Pictures, the film banner, was established as a designation in 1983, prior to which Disney films since 1954 were released under the name of the parent company, then named Walt Disney Productions.

Their logo has always been a simple Castle on a blue background, with Walt Disney's signature as the font for the name:



As you can see from the picture below, the logo for Walt Disney has now developed into a much more graphical design.

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